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عمومی::
گردآورندهی کمکهای مالی
A fund-raiser hopes to get a potential donor to make a pledge.
Get donors into an upper-floor office with big windows or to a fund-raiser in a venue with an expansive view, and their generosity might be increased.
Where are you holding your next fund-raiser?
Some groups will be better able to use the technique than others; a symphony, for example, might find it difficult to build a baby image into a fund-raising letter without it looking odd.
If you can introduce a large number into the fund-raising or sales process, a much smaller ask amount will be cast in a better light.
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